//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"Journal of business research : JBR"
~isPartOf:"The journal of product & brand management"
~subject:"Konsumentenverhalten"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject:"Conceptual Model"
Narrow search
Delete all filters
| 3 applied filters
Year of publication
From:
To:
Subject
All
Konsumentenverhalten
Conceptual model
6
Consumer behaviour
4
Bibliometrics
2
Bibliometrie
2
Brand image
2
Brand management
2
Consumer behavior
2
Markenführung
2
Markenimage
2
Marketing management
2
Systematic literature review
2
Advertising
1
Advertising effects
1
Art infusion phenomenon
1
Art-based management approach
1
Artification
1
Arts
1
Brand
1
Brand engagement
1
COVID-19
1
Consumer attitude
1
Coronavirus
1
Elaboration likelihood model
1
Family business
1
Focus group discussion
1
India
1
Indien
1
International marketing
1
International marketing strategies
1
Internationales Marketing
1
Internet marketing
1
Kunst
1
Luxury branding
1
Luxury goods
1
Luxusgüter
1
Markenartikel
1
Market research
1
Marketing
1
Marketingmanagement
1
more ...
less ...
Online availability
All
Undetermined
2
Type of publication
All
Article
4
Type of publication (narrower categories)
All
Article in journal
4
Aufsatz in Zeitschrift
4
Language
All
English
4
Author
All
Behl, Abhishek
1
Chen, Tom
1
Gupta, Mansi
1
Hollebeek, Linda D.
1
Jain, Varsha
1
Jayawardena, Nirma Sadamali
1
Joshi, Rakesh Mohan
1
Quach, Sara
1
Ranchhod, Ashok
1
Razzaq, Ali
1
Roy, Subhadip
1
Thaichon, Park
1
more ...
less ...
Published in...
All
Journal of business research : JBR
The journal of product & brand management
Qualitative market research : an international journal
2
International journal of innovation and technology management : IJITM
1
International journal of management concepts and philosophy : IJMCP
1
International journal of technology marketing : IJTMkt
1
Journal for international business and entrepreneurship development
1
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
1
Journal of retailing and consumer services
1
Journal of sport management : the official journal of the North American Society of Sport Management
1
Marketing from information to decision
1
Sport management review
1
The marketing review
1
Water Economics and Policy : WEP
1
more ...
less ...
Source
All
ECONIS (ZBW)
4
Showing
1
-
4
of
4
Sort
Relevance
Date (newest first)
Date (oldest first)
1
"The persuasion effects of virtual reality (VR) and augmented reality (AR) video advertisements : a conceptual review"
Jayawardena, Nirma Sadamali
;
Thaichon, Park
;
Quach, Sara
; …
- In:
Journal of business research : JBR
160
(
2023
),
pp. 1-17
Persistent link: https://www.econbiz.de/10014293927
Saved in:
2
Art infusion phenomenon : a systematic literature review
Gupta, Mansi
;
Joshi, Rakesh Mohan
- In:
The journal of product & brand management
32
(
2023
)
2
,
pp. 235-256
Persistent link: https://www.econbiz.de/10013552953
Saved in:
3
Conceptualizing luxury buying behavior : the Indian perspective
Jain, Varsha
;
Roy, Subhadip
;
Ranchhod, Ashok
- In:
The journal of product & brand management
24
(
2015
)
3
,
pp. 211-228
Persistent link: https://www.econbiz.de/10011378279
Saved in:
4
Exploring positively- versus negatively-valenced brand engagement : a
conceptual
model
Hollebeek, Linda D.
;
Chen, Tom
- In:
The journal of product & brand management
23
(
2014
)
1
,
pp. 62-74
Persistent link: https://www.econbiz.de/10010358976
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->