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~isPartOf:"Journal of electronic commerce research : JECR"
~subject:"Viral marketing"
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Viral marketing
Structural equation model
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Journal of electronic commerce research : JECR
The journal of services marketing
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Frontiers of business research in China : selected publications from Chinese universities
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International journal of quality and service sciences
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Is being helpful good enough for online reviews? : exploring the role of information credibility and data source through meta-analysis
Liang, Ting-Peng
;
Cheng, Chun Jacob
;
Saini, Vipin
;
Hsu, …
- In:
Journal of electronic commerce research : JECR
22
(
2021
)
4
,
pp. 336-362
Persistent link: https://www.econbiz.de/10012816286
Saved in:
2
Determinants of online review credibility and its impact on consumers' purchase intention
Thomas, Marc-Julian
;
Wirtz, Bernd W.
;
Weyerer, Jan C.
- In:
Journal of electronic commerce research : JECR
20
(
2019
)
1
,
pp. 1-20
Persistent link: https://www.econbiz.de/10012156386
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