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~isPartOf:"Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences"
~person:"Valente, Thomas W."
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Valente, Thomas W.
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Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
GfK marketing intelligence review : Marketingforschung für die Praxis
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Further reflections on studying social influence in new product diffusion
Iyengar, Radha
;
Van Den Bulte, Christophe
;
Valente, …
- In:
Marketing science : the marketing journal of the …
30
(
2011
)
2
,
pp. 230-232
Persistent link: https://www.econbiz.de/10009006851
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2
Invited comment on "opinion leadership and social contagion in new product diffusion"
Godes, David
- In:
Marketing science : the marketing journal of the …
30
(
2011
)
2
,
pp. 224-229
Persistent link: https://www.econbiz.de/10009006854
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3
Identifying social influence : a comment on opinion leadership and social contagion in new product diffusion
Aral, Sinan
- In:
Marketing science : the marketing journal of the …
30
(
2011
)
2
,
pp. 217-223
Persistent link: https://www.econbiz.de/10009006860
Saved in:
4
Contagion in prescribing behavior among networks of doctors
Christakis, Nicholas A.
;
Fowler, James H.
- In:
Marketing science : the marketing journal of the …
30
(
2011
)
2
,
pp. 213-216
Persistent link: https://www.econbiz.de/10009006866
Saved in:
5
Opinion leadership and social contagion in new product diffusion
Iyengar, Radha
;
Van Den Bulte, Christophe
;
Valente, …
- In:
Marketing science : the marketing journal of the …
30
(
2011
)
2
,
pp. 195-212
Persistent link: https://www.econbiz.de/10009006876
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