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~person:"Afuah, Allan"
~subject:"Produktmanagement"
~type_genre:"Fallstudie"
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Profiting from innovations : the role of new game strategies in the case of Lipitor of the US pharmaceutical industry
Kang, Jina
;
Afuah, Allan
- In:
R & D management
40
(
2010
)
2
,
pp. 124-137
Persistent link: https://www.econbiz.de/10003946063
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