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~person:"Henseler, Jörg"
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Journal of advertising : official publication of the American Academy of Advertising
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Bridging design and behavioral research with variance-based
structural
equation
modeling
Henseler, Jörg
- In:
Journal of advertising : official publication of the …
46
(
2017
)
1
,
pp. 178-192
Persistent link: https://www.econbiz.de/10011686519
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