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~person:"Homburg, Christian"
~person:"Kahn, Kenneth B."
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Search: subject:"product development"
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Produktentwicklung
33
New product development
28
Innovation
13
Innovation management
11
Innovationsmanagement
11
Erfolgsfaktor
7
Success factor
7
Forecasting model
5
Product
5
Produkt
5
Prognoseverfahren
5
USA
5
United States
5
Forecast
4
Produktmanagement
4
Prognose
4
Consumer behaviour
3
Großbritannien
3
Konsumentenverhalten
3
Marktforschung
3
Production management
3
Produktionswirtschaft
3
Sales
3
Terminplanung
3
Time scheduling
3
United Kingdom
3
Absatz
2
Brand image
2
Business model
2
Dienstleistungssektor
2
Geschäftsmodell
2
Integration practice
2
Markenimage
2
Market entry
2
Market research
2
Markteintritt
2
New product success
2
New service development
2
Nonlinear effects
2
Portfolio selection
2
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14
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5
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English
27
German
6
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Homburg, Christian
Kahn, Kenneth B.
Herstatt, Cornelius
91
Brem, Alexander
37
Di Benedetto, C. Anthony
34
Calantone, Roger J.
33
Taha, Zahari
29
Ahmed, Shamsuddin
28
Cooper, Robert G.
27
Ale Ebrahim, Nader
24
Griffin, Abbie
24
Trott, Paul
22
Di Benedetto, Anthony
21
Eppinger, Steven D.
21
Gassmann, Oliver
21
Hultink, Erik J.
21
Lüthje, Christian
21
Song, Michael
21
Ulrich, Karl T.
21
Verworn, Birgit
20
Haapasalo, Harri
19
Hippel, Eric von
19
Dahl, Darren W.
18
Lynn, Gary
18
Wu, Jie
18
Dayan, Mumin
17
Keskin, Halit
17
Sosa, Manuel
17
Dawid, Herbert
16
Dell'Era, Claudio
16
Kort, Peter M.
16
Leifer, Larry
16
Tiwari, Rajnish
16
Van Den Bulte, Christophe
16
Barczak, Gloria
15
Nagahira, Akio
15
Ofek, Elie
15
Brettel, Malte
14
Bullinger, Hans-Jörg
14
Ernst, Holger
14
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Springer Fachmedien Wiesbaden
3
Product Development & Management Association
1
Universität Mannheim
1
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Research
4
Schriftenreihe des Instituts für Marktorientierte Unternehmensführung (IMU), Universität Mannheim
4
The journal of product innovation management : an international publication of the Product Development & Management Association
3
Business horizons
2
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
2
Journal of business research : JBR
2
Journal of marketing
2
Journal of the Academy of Marketing Science
2
Business Horizons
1
EBL-Schweitzer
1
Gabler Research
1
Gabler Research / Schriftenreihe des Instituts für Marktorientierte Unternehmensführung (IMU), Universität Mannheim
1
Innovationsentwicklung, Internationalität, Mitarbeiterperspektive
1
Journal of Business Research
1
Journal of service research : JSR
1
The PDMA handbook of new product development
1
Wissenschaftliche Arbeitspapiere / Institut für Marktorientierte Unternehmensführung, Universität Mannheim
1
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ECONIS (ZBW)
31
RePEc
2
USB Cologne (EcoSocSci)
2
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Date (oldest first)
1
Virtual reality in new
product
development
: insights from prelaunch sales forecasting for durables
Harz, Nathalie
;
Hohenberg, Sebastian
;
Homburg, Christian
- In:
Journal of marketing
86
(
2022
)
3
,
pp. 157-179
Persistent link: https://www.econbiz.de/10013258858
Saved in:
2
Gestaltung von Teams in der Neuproduktentwicklung : eine empirische Untersuchung von Vertriebsintegration und internationaler Heterogenität
Sieberz, Isabell
-
2019
Persistent link: https://www.econbiz.de/10011955355
Saved in:
3
Kognitive Verzerrungen bei Managemententscheidungen : experimentelle Untersuchungen zum organisationalen Kontext in der Neuproduktentwicklung
Weeth, Alexander
-
2018
Persistent link: https://www.econbiz.de/10011764228
Saved in:
4
Investigating the relationship between innovation strategy and performance
Kahn, Kenneth B.
;
Candi, Marina
- In:
Journal of business research : JBR
132
(
2021
),
pp. 56-66
Persistent link: https://www.econbiz.de/10012581560
Saved in:
5
Innovation and new product planning
Kahn, Kenneth B.
;
Mohan, Mayoor
-
2021
Persistent link: https://www.econbiz.de/10012298859
Saved in:
6
Innovation and new product planning
Kahn, Kenneth B.
;
Mohan, Mayoor
-
2021
Persistent link: https://www.econbiz.de/10013182765
Saved in:
7
The contingent roles of R&D-sales versus R&D-marketing cooperation in new-
product
development
of business-to-business firms
Homburg, Christian
;
Alavi, Sascha
;
Rajab, Thomas
; …
- In:
International journal of research in marketing : IJRM ; …
34
(
2017
)
1
,
pp. 212-230
Persistent link: https://www.econbiz.de/10011671985
Saved in:
8
Virtual Reality in Erfolgsprognosen vor Neuprodukteinführung : Modellentwicklung, Validierung und empirische Untersuchung
Harz, Nathalie
-
2020
Persistent link: https://www.econbiz.de/10012140415
Saved in:
9
Innovation and New Product Planning
Kahn, Kenneth B.
-
2020
-- New Product Strategy -- The
Product
Development
Process -- Implementing a
Product
Development
Process -- Evaluating the …
Product
Development
Process -- Initiatives to Reduce Cost or Time -- Discussion Questions -- Case Discussion for Chapter 3 …
Persistent link: https://www.econbiz.de/10012405065
Saved in:
10
Produktdesign : eine empirische Untersuchung zu Definition, Messung und Auswirkungen auf das Verhalten von Konsumenten
Schwemmle, Martin
-
2016
Persistent link: https://www.econbiz.de/10011451280
Saved in:
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