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~person:"Starešinić, Berislava"
~type_genre:"Conference Paper"
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National Brand Identity: Pilot Study on Perception of Croatian Student Population
Seljan, Sanja
;
Starešinić, Berislava
;
Horvat, Sara
-
2021
structural
equation
modeling
, measuring the relationship between the emotional and formal elements of brand identity with the …
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