Showing 1 - 10 of 38
Cadogan and Lee's point can be made simpler by referring to the basic math underlying these relationships. The larger problem with this paper, as with the bulk of the formative measurement literature, is a failure of imagination, which is holding back progress in a variety of fields.
Persistent link: https://www.econbiz.de/10011050035
The transfer of locally created marketing strategies worldwide represents a key competitive advantage for multinational corporations (MNCs). Although a research topic of much interest, empirical content of past studies is scarce. Absorptive capacity studies typically test direct effects of...
Persistent link: https://www.econbiz.de/10010729974
Understanding consumers' allocation of environmental responsibility to external forces (i.e., those perceived to be beyond their direct control) is important yet under-researched. This paper examines how these external attributions affect consumers' pro-environmental behaviors (PEBs). A model of...
Persistent link: https://www.econbiz.de/10010869724
attention to learn more about website performance and evaluation. Specifically, how do tourists interact with websites? Which … reflective models. This paper suggests a theory-based alternative, formative measurement approach for website performance. The … equation modeling examines linkages between the website performance index and outcome measures (satisfaction, value, and …
Persistent link: https://www.econbiz.de/10010664610
This study shows the value of a set-theoretic comparative technique—namely, fuzzy-set qualitative comparative analysis—as a means to supplement other traditional techniques, such as regression analysis and structural equation modeling. The study illustrates the technique by using the...
Persistent link: https://www.econbiz.de/10011049916
This research proposes that the factors influencing the intention to use mobile financial services (MFS) include general technology perceptions, technology-specific perceptions, user characteristics, and task-user characteristics. Most previous research examines customer satisfaction with MFS....
Persistent link: https://www.econbiz.de/10010588279
The country-image discourse model provides an alternative theoretical framework to explain the meaning of country-of-origin (COO) effects. Unlike previous work, this research relies on the key principles underlying semiotics and discourse theory. The model integrates the semantic and pragmatic...
Persistent link: https://www.econbiz.de/10010577258
The success of innovations strongly depends on knowledge about early adopters. Prior research helps to describe the characteristics of this important customer type. However, not distinguishing between different types of innovation and different types of early adopters bears substantial risk....
Persistent link: https://www.econbiz.de/10011077411
: psychosocial safety management, health and safety activities, and psychosocial performance. The study shows the benefits of … adopting psychosocial safety management systems to improve psychosocial risk performance. Psychosocial preventive activities … mediate the relationship between psychosocial safety management and psychosocial performance. Effective psychosocial risk …
Persistent link: https://www.econbiz.de/10011264151
Consumers often choose products by first forming a consideration set and then choosing from among considered products. When there are many products to screen (or many features to evaluate), it is rational for consumers to use consider-then-choose decision processes and to do so with heuristic...
Persistent link: https://www.econbiz.de/10011049984