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Social media research in the industrial marketing field : review of literature and future research directions
Salo, Jari - In: Industrial marketing management : the international … 66 (2017), pp. 115-129
Persistent link: https://www.econbiz.de/10011775993
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Cognitive barriers to collaborative innovation generation in supply chain relationships
Skippari, Mika; Laukkanen, Mikko; Salo, Jari - In: Industrial marketing management : the international … 62 (2017), pp. 108-117
Persistent link: https://www.econbiz.de/10011707075
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Applying knowledge management to project marketing in a demanding technology transfer project : convincing the industrial customer over the knowledge gap
Lehtimäki, Tuula; Simula, Henry; Salo, Jari - In: Industrial marketing management : the international … 38 (2009) 2, pp. 228-236
Persistent link: https://www.econbiz.de/10003848028