illustrates how to apply virtual interaction tools and integrate engineers into the innovation process. Management of virtual R …

complements to, and not substitutes for, the original product. We discuss the implications on firm strategy for innovation …

study the role that firms' and users' activities on Facebook play in the innovation process. We find that firms' adoption of … actively ask for feedback, while only negative user comments are positively and significantly related to innovation success …

study the role that firms' and users' activities on Facebook play in the innovation process. We find that firms' adoption of … actively ask for feedback, while only negative user comments are positively and significantly related to innovation success …

Almost 30 years ago, researchers began a systematic study of innovation by end users and user firms. At that time, the … phenomenon was generally regarded as a minor oddity. Today, it is clear that innovation by users, generally openly shared, is a … technologies. It is becoming both an important rival to and an important feedstock for producer-centered innovation in many fields …

Netnography i.e. the systematic observation and analysis of online communities to generate insights for an innovation … process, has been established as a method of user innovation in consumer goods industries. In this study we apply this …