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Antecedents, motivations, and consequences of electronic word-of-mouth communication for consumers : a comprehensive understanding

Özbük, Meltem Yetkin - In: Leveraging consumer behavior and psychology in the …, (pp. 106-132). 2020

Persistent link: https://www.econbiz.de/10012242889

Multiple criteria decision making in hotel location : does it relate to postpurchase consumer evaluations?

Aksoy, Safak; Özbük, Meltem Yetkin - In: Tourism management perspectives : TMP 22 (2017), pp. 73-81

Persistent link: https://www.econbiz.de/10011706061

The impact of COVID-19 on food management in households of an emerging economy

Özbük, Meltem Yetkin; Coşkun, Ayşen; Filimonau, … - In: Socio-economic planning sciences : the international … 82 (2022) 1, pp. 1-10

Persistent link: https://www.econbiz.de/10013363463

Environmental segmentation : young millennials’ profile in an emerging economy

Coşkun, Ayşen; Yetkin Özbük, Raife Meltem - In: Young Consumers 20 (2019) 4, pp. 359-379

Purpose: The purpose of this study is to segment young millennials in an emerging economy based on their environmental attitudes and purchase intentions. The study also attempts to describe the segments and highlight their differences in terms of happiness, frugality, environmental locus of...

Persistent link: https://www.econbiz.de/10012188767