An alternative model of self-service retail technology adoption
Year of publication: |
2015
|
---|---|
Authors: | Kaushik, Arun Kumar ; Rahman, Zillur |
Published in: |
The journal of services marketing. - Bingley : Emerald Group Publishing Limited, ISSN 0887-6045, ZDB-ID 1027140-5. - Vol. 29.2015, 5, p. 406-420
|
Subject: | Technology acceptance model (TAM) | Trust | Subjective norm | Self-service technologies (SSTs) | Structure equation modeling (SEM) | Innovationsakzeptanz | Innovation adoption | Selbstbedienung | Self-service | Strukturgleichungsmodell | Structural equation model | Innovationsdiffusion | Innovation diffusion | Konsumentenverhalten | Consumer behaviour | Einzelhandel | Retail trade | Technischer Fortschritt | Technological change |
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