The impact of customer perceived justice on target-based customer citizenship behaviors : the mediating effects of customer trust and affective commitment
Year of publication: |
2023
|
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Authors: | Ahmed Hassaan Mohammed Ali ; Song, Jing |
Published in: |
Review of marketing science. - Berlin : De Gruyter, ISSN 1546-5616, ZDB-ID 2130373-3. - Vol. 21.2023, 1, p. 295-326
|
Subject: | after-sales service | customer affective commitment | customer perceived justice | customer trust | target-based customer citizenship behaviors (target-based CCBs) | Konsumentenverhalten | Consumer behaviour | Beziehungsmarketing | Relationship marketing | Vertrauen | Confidence | Dienstleistungsqualität | Service quality | Arbeitsverhalten | Work behaviour | Kundenzufriedenheit | Customer satisfaction | Kundenservice | Customer service | Mitarbeiterbindung | Employee retention | Emotion |
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