Marketing und Marktforschung, technische Zuverlässigkeit
Thomas Bonart, Jürgen Bär
| Year of publication: |
[2020]
|
|---|---|
| Authors: | Bonart, Thomas ; Bär, Jürgen |
| Institutions: | Springer Fachmedien Wiesbaden (publisher) |
| Published in: | |
| Publisher: |
Wiesbaden, Germany : Springer Gabler |
| Subject: | Betriebswirtschaftslehre | Business economics | Marketing | Marktforschung | Market research |
| Description of contents: | Table of Contents [gbv.de] ; Description [deposit.dnb.de] |
| Extent: | VIII, 305 Seiten Illustrationen 24 cm x 16.8 cm |
|---|---|
| Series: | |
| Type of publication: | Book / Working Paper |
| Type of publication (narrower categories): | Lehrbuch ; Textbook |
| Language: | German |
| ISBN: | 978-3-658-27936-3 ; 3-658-27936-2 ; 978-3-658-27937-0 |
| Other identifiers: | 10.1007/978-3-658-27937-0 [DOI] |
| Classification: | Marketing |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10012104057