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~isPartOf:"International journal of business innovation and research"
~isPartOf:"International journal of research in marketing : IJRM ; official journal of the European Marketing Academy"
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New product development
68
Produktentwicklung
68
Innovation
44
Innovation management
34
Innovationsmanagement
34
Consumer behaviour
11
Konsumentenverhalten
11
Innovation diffusion
9
Innovationsdiffusion
9
Product design
8
Produktgestaltung
8
Customer integration
6
Kundenintegration
6
innovation
6
Brand management
5
Business network
5
Industrie
5
Manufacturing industries
5
Markenführung
5
Marketing management
5
Marketingmanagement
5
Theorie
5
Theory
5
Unternehmensnetzwerk
5
Western countries
5
Westliche Staaten
5
product development
5
Beziehungsmarketing
4
Erfolgsfaktor
4
New products
4
Preismanagement
4
Pricing strategy
4
Relationship marketing
4
Social Web
4
Social web
4
Success factor
4
Viral marketing
4
Virales Marketing
4
new product development
4
Co-creation
3
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70
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English
70
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Stremersch, Stefan
3
Avagyan, Vardan
2
Croux, Christophe
2
Homburg, Christian
2
Medeiros, Janine Fleith de
2
Steenkamp, Jan-Benedict E. M.
2
Aargaard, Annabeth
1
Aital, Padmanabha
1
Akbariyeh, Hamid
1
Akroush, Mamoun N.
1
Alavi, Sascha
1
Ali, Sadia Samar
1
Aluisius Hery Pratono
1
Aracha Krasae-In
1
Aribarg, Anocha
1
Ariely, Dan
1
Arrieche, Leonardo da Silva
1
Arts, Joep W. C.
1
Arunachalam S
1
Arunkumar, Sivakumar
1
Atakan, S. Sinem
1
Athanassiou, Nicholas
1
Bag, Surajit
1
Bagozzi, Richard P.
1
Banerjee, Sumitro
1
Barczak, Gloria
1
Berber, Aykut
1
Broeckhuizen, Thijs L. J.
1
Camacho, Nuno
1
Carbonell, Pilar
1
Chandrasekaran, Deepa
1
Chattopadhyay, Amitava
1
Chaudhuri, Malika
1
Chaves, Gisele de Lorena Diniz
1
Chou, Ting-Jui
1
Cohen-Vernik, Dinah
1
Cruz, Cassiana Maris Lima
1
Cui, Anna Shaojie
1
Dekimpe, Marnik G.
1
Deleersnyder, Barbara
1
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International journal of business innovation and research
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
The journal of product innovation management : an international publication of the Product Development & Management Association
360
Journal of business research : JBR
192
International journal of innovation management
157
International journal of product development : IJPD
150
Industrial marketing management : the international journal for industrial and high-tech firms
145
SpringerLink / Bücher
129
International journal of production research
127
IEEE transactions on engineering management : EM
119
International journal of production economics
108
Technovation : the international journal of technological innovation, entrepreneurship and technology management
92
Technological forecasting & social change : an international journal
83
Research policy : policy, management and economic studies of science, technology and innovation
78
Management Science
77
R & D management
72
International journal of innovation and technology management
66
Journal of engineering and technology management : JET-M
65
International journal of technology management : IJTM
61
Management science : journal of the Institute for Operations Research and the Management Sciences
57
The journal of business & industrial marketing
57
International journal of product lifecycle management : IJPLM
53
Research technology management : RTM
52
Creativity and innovation management
50
Technology analysis & strategic management
49
European journal of operational research : EJOR
45
Research
40
European journal of innovation management : EJIM
38
Faculty & research / Insead : working paper series
38
International Journal of Innovation Management (ijim)
38
Journal of open innovation : technology, market, and complexity
38
International journal of project management : the journal of The International Project Management Association
37
Journal of marketing
37
International journal of technology marketing : IJTMkt
36
Journal of the Academy of Marketing Science
36
European journal of innovation management
35
International journal of operations & production management : IJOPM ; the official journal of the European Operations Management Association, EUROMA
35
Springer eBook Collection
35
Production and operations management : an international journal of the Production and Operations Management Society
33
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
32
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1
Dimensions of brand-extension fit
Deng, Qian
;
Messinger, Paul R.
- In:
International journal of research in marketing : IJRM ; …
39
(
2022
)
3
,
pp. 764-787
Persistent link: https://www.econbiz.de/10013399607
Saved in:
2
Digital product innovations for the greater good and digital marketing innovations in communications and channels : evolution, emerging issues, and future research directions
Varadarajan, Rajan
;
Welden, Roman B.
;
Arunachalam S
; …
- In:
International journal of research in marketing : IJRM ; …
39
(
2022
)
2
,
pp. 482-501
Persistent link: https://www.econbiz.de/10013271767
Saved in:
3
Financial projections in innovation selection : the role of scenario presentation, expertise, and risk
Avagyan, Vardan
;
Camacho, Nuno
;
Van der Stede, Wim A.
; …
- In:
International journal of research in marketing : IJRM ; …
39
(
2022
)
3
,
pp. 907-926
Persistent link: https://www.econbiz.de/10013399661
Saved in:
4
The dark side of innovation : how new SKUs affect brand choice in the presence of consumer uncertainty and learning
Ewijk, Bernadette J. van
;
Gijsbrechts, Els
;
Steenkamp, …
- In:
International journal of research in marketing : IJRM ; …
39
(
2022
)
4
,
pp. 967-987
Persistent link: https://www.econbiz.de/10013471029
Saved in:
5
The effect of knowledge-based information technology tools on the new
product
development
processes in software companies
Nikabadi, Mohsen Shafiei
;
Sepehrnia, Amin
- In:
International journal of business innovation and research
18
(
2019
)
1
,
pp. 19-46
Persistent link: https://www.econbiz.de/10011982375
Saved in:
6
Review of experimental methods to optimise the collaboration between organisations in the new
product
development
process
Medeiros, Janine Fleith de
;
Vidor, Gabriel
; …
- In:
International journal of business innovation and research
15
(
2018
)
4
,
pp. 467-482
Persistent link: https://www.econbiz.de/10011955775
Saved in:
7
Sustainable innovation in supplier networks : an empirical study with South African steel and engineering sector
Bag, Surajit
- In:
International journal of business innovation and research
16
(
2018
)
3
,
pp. 342-371
Persistent link: https://www.econbiz.de/10011955936
Saved in:
8
Network structure and open innovation : the role of trust in
product
development
Aluisius Hery Pratono
- In:
International journal of business innovation and research
15
(
2018
)
1
,
pp. 44-61
Persistent link: https://www.econbiz.de/10011927592
Saved in:
9
Product
development
: the supply chain management perspective
Toloni De Matos, Ana Letícia
;
Pires, Sílvio Roberto …
- In:
International journal of business innovation and research
13
(
2017
)
1
,
pp. 52-67
Persistent link: https://www.econbiz.de/10011724254
Saved in:
10
NPD process in active pharmaceutical ingredients industry : a case study in Iran
Shahmehr, Fatemeh S.
;
Khaksar, Seyed Mohammad Sadegh
; …
- In:
International journal of business innovation and research
12
(
2017
)
1
,
pp. 1-22
Persistent link: https://www.econbiz.de/10011712280
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