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A systematic review of the trade show marketing literature : 1980-2014
Tafesse, Wondwesen; Skallerud, Kåre - In: Industrial marketing management : the international … 63 (2017), pp. 18-30
Persistent link: https://www.econbiz.de/10011730068
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Social media research in the industrial marketing field : review of literature and future research directions
Salo, Jari - In: Industrial marketing management : the international … 66 (2017), pp. 115-129
Persistent link: https://www.econbiz.de/10011775993
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What do introduction sections tell us about the intent of scholarly work : a contribution on contributions
Nicholson, John D.; LaPlaca, Peter J.; Al-Abdin, Ahmed; … - In: Industrial marketing management : the international … 73 (2018), pp. 206-219
Persistent link: https://www.econbiz.de/10011904731
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Past, present and future trends of purchasing and supply management : an extensive literature review
Spina, Gianluca; Caniato, Federico; Luzzini, Davide; … - In: Industrial marketing management : the international … 42 (2013) 8, pp. 1202-1212
Persistent link: https://www.econbiz.de/10010227775
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Justice in inter-organizational relationships : a literature review and future research agenda
Bouazzaoui, Meriem; Wu, Hung-Jui; Roehrich, Jens K.; … - In: Industrial marketing management : the international … 87 (2020), pp. 128-137
Persistent link: https://www.econbiz.de/10012285142
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Social capital in buyer-supplier relationships : a review of antecedents, benefits, risks, and boundary conditions
Alghababsheh, Mohammad; Gallear, David - In: Industrial marketing management : the international … 91 (2020), pp. 338-361
Persistent link: https://www.econbiz.de/10012421591
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The untapped potential of B2B advertising : a literature review and future
Swani, Kunal; Brown, Brian P.; Mudambi, Susan M. - In: Industrial marketing management : the international … 89 (2020), pp. 581-593
Persistent link: https://www.econbiz.de/10012291391
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Critical meta-analysis of servitization research : constructing a model-narrative to reveal paradigmatic assumptions
Luoto, Seppo; Brax, Seppo; Kohtamäki, Marko - In: Industrial marketing management : the international … 60 (2017), pp. 89-100
Persistent link: https://www.econbiz.de/10011672037
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The tribes in the field of servitization : discovering latent streams across 30 years of research
Rabetino, Rodrigo; Kohtamäki, Marko; Brax, Saara A.; … - In: Industrial marketing management : the international … 95 (2021), pp. 70-84
Persistent link: https://www.econbiz.de/10012588313
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An ecosystem perspective synthesis of co-creation research
Ranjan, Kumar Rakesh; Read, Stuart - In: Industrial marketing management : the international … 99 (2021), pp. 79-96
Persistent link: https://www.econbiz.de/10013206390