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This paper reviews basic and emerging research trends on the moonshot phenomenon in the business world. It traces the emergence and development of the nuances for this construct, its relationships with the proclaimed corporate culture and some new attributes of management by objectives....
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Research is undertaken to identify variables which might distinguish proactive from reactive regulatory strategies on the part of a sample of business firms engaged in industrial R&D. A discriminant analysis of the data reveals one function containing 17 factors which correctly classifies 95% of...
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The essential book for anyone bringing a product to market, writing a business plan, marketing plan or sales plan. Step-by-step strategy of how to successfully organize sales, marketing and business development for a new product or company. The book offers insight into what makes some startups...
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book teaches other companies how they can maximize performance and revenue.. Presents an overarching strategy for creating …
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We're in the midst of a revolution. Quantum leaps in technology are enabling organizations to observe and measure people's behavior in real time, communicate internally at extraordinary speed, and innovate continuously. New technologies are transforming the way companies interact with their...
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