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Web mining applications in e-commerce and e-services
Ting, I-Hsien (ed.) - 2009
Persistent link: https://www.econbiz.de/10013437437
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Development of new empirical insights in consumer-retailer relationships within online and offline retail environments : introduction to the special issue
Ortinau, David J.; Babin, Barry J.; Chebat, Jean-Charles - In: Journal of business research : JBR 66 (2013) 7, pp. 795-800
Persistent link: https://www.econbiz.de/10009756919
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Advances in National Brand and Private Label Marketing : Ninth International Conference, 2022
Martínez-López, Francisco J. (ed.);  … - International Conference on Research on National Brand … - 2022
This proceedings volume highlights the latest research presented at the 9th International Conference on Research on National Brand & Private Label Marketing (NB&PL2022). The topics covered include: retailing, private label portfolio and assortment management, private label pricing and promotion,...
Persistent link: https://www.econbiz.de/10013203512
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Advances in National Brand and Private Label Marketing : 10th International Conference, 2023
Gázquez-Abad, Juan Carlos (ed.);  … - International Conference on Advances in National Brand … - 2023
The 2023 International Conference on National Brand & Private Label Marketing is a unique academic forum to present and discuss original, rigorous, and significant contributions from researchers around the world on marketing issues facing retailers, store brand managers and national brand...
Persistent link: https://www.econbiz.de/10014281679
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Marketing and competition in the information age : proceedings of the 28th EMAC conference, May 11 - 14, 1999, Humboldt University Berlin
Hildebrandt, Lutz (ed.) - 1999
Persistent link: https://www.econbiz.de/10001530954
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The market makers : how retailers are reshaping the global economy
Hamilton, Gary G. (contributor) - 2011
Persistent link: https://www.econbiz.de/10008654623
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Entwicklung des Einzelhandels in der Metropole Berlin
Ring, Peter (revision) - 1998
Persistent link: https://www.econbiz.de/10013453508
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Advances in national brand and private label marketing : Sixth International Conference, 2019
Martínez-López, Francisco J. (ed.);  … - International Conference on Research on National Brand … - 2019
"The 2019 International Conference on National Brand & Private Label Marketing is a unique academic forum for presenting and discussing original, rigorous and significant contributions from researchers around the world on marketing issues that retailers, store brand managers and national brand...
Persistent link: https://www.econbiz.de/10012049368