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~person:"Cooper, Robert G."
~person:"Van Den Bulte, Christophe"
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Search: subject:"product development"
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Produktentwicklung
42
New product development
32
Social network
13
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11
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9
Innovation management
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Cooper, Robert G.
Van Den Bulte, Christophe
Herstatt, Cornelius
91
Brem, Alexander
37
Di Benedetto, C. Anthony
34
Calantone, Roger J.
33
Taha, Zahari
29
Ahmed, Shamsuddin
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Ale Ebrahim, Nader
24
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24
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21
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Hultink, Erik J.
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Lüthje, Christian
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Song, Michael
21
Ulrich, Karl T.
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Kahn, Kenneth B.
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14
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14
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Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
8
Research technology management : RTM
5
Working papers / Wharton School, University of Pennsylvania / Marketing
4
Industrial marketing management : the international journal for industrial and high-tech firms
2
Research-technology management
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The journal of product innovation management : an international publication of the Product Development & Management Association
2
GfK marketing intelligence review : Marketingforschung für die Praxis
1
Handbook of business-to-business marketing
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Handbook of research on new product development
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ECONIS (ZBW)
37
USB Cologne (EcoSocSci)
6
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1
Dynamic portfolio management for new
product
development
: companies can use a value based scorecard, developed using proven, research-based criteria, to select and prioritize NPD...
Cooper, Robert G.
;
Sommer, Anita Friis
- In:
Research-technology management
66
(
2023
)
3
,
pp. 19-31
Persistent link: https://www.econbiz.de/10014289424
Saved in:
2
AI and new
product
development
Cooper, Robert G.
;
McCausland, Tammy
- In:
Research-technology management
67
(
2024
)
1
,
pp. 70-75
Persistent link: https://www.econbiz.de/10014514584
Saved in:
3
Winning at new products : creating value through innovation
Cooper, Robert G.
-
2017
-
Fifth edition, revised and updated
fully updated and expanded edition, Robert Cooper demonstrates why consistent
product
development
is so vital to corporate …
Persistent link: https://www.econbiz.de/10013549655
Saved in:
4
Best practices and success drivers in new
product
development
Cooper, Robert G.
- In:
Handbook of research on new product development
,
(pp. 410-434)
.
2019
Persistent link: https://www.econbiz.de/10012125156
Saved in:
5
The drivers of success in new-
product
development
Cooper, Robert G.
- In:
Industrial marketing management : the international …
76
(
2019
),
pp. 36-47
Persistent link: https://www.econbiz.de/10011990716
Saved in:
6
Agile-stage-gate for manufacturers : changing the way new products are developed
Cooper, Robert G.
;
Sommer, Anita Friis
- In:
Research technology management : RTM
61
(
2018
)
2
,
pp. 17-26
Persistent link: https://www.econbiz.de/10011820373
Saved in:
7
Distinguishing among mechanisms of social contagion in new product adoption : framework and illustration
Iyengar, Radha
;
Van Den Bulte, Christophe
;
Choi, Jeonghye
-
2012
Persistent link: https://www.econbiz.de/10009503893
Saved in:
8
Distinguishing among multiple mechanisms of social contagion : social learning versus normative legitimation in new product adoption
Iyengar, Radha
;
Van Den Bulte, Christophe
;
Choi, Jeonghye
-
2011
Persistent link: https://www.econbiz.de/10009356151
Saved in:
9
New product diffusion with social attraction and repulsion
Bakshi, Nitin
;
Hosanagar, Kartik
;
Van Den Bulte, Christophe
-
2011
Persistent link: https://www.econbiz.de/10009356632
Saved in:
10
Winning at new products : creating value through innovation
Cooper, Robert G.
(
contributor
)
-
2011
-
4. ed.
fully updated and expanded edition, Robert Cooper demonstrates why consistent
product
development
is so vital to corporate …
Persistent link: https://www.econbiz.de/10013489882
Saved in:
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