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~isPartOf:"International journal of research in marketing : IJRM ; official journal of the European Marketing Academy"
~subject:"Innovation management"
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Innovation management
New product development
36
Produktentwicklung
36
Innovation
18
Consumer behaviour
10
Innovationsmanagement
10
Konsumentenverhalten
10
Innovation diffusion
9
Innovationsdiffusion
9
Brand management
5
Markenführung
5
Product design
5
Produktgestaltung
5
Theorie
5
Theory
5
Customer integration
4
Kundenintegration
4
Marketing management
4
Marketingmanagement
4
New products
4
Preismanagement
4
Pricing strategy
4
Social Web
4
Social web
4
Viral marketing
4
Virales Marketing
4
Beziehungsmarketing
3
Co-creation
3
Erfolgsfaktor
3
Internet marketing
3
Online-Marketing
3
Product quality
3
Produktqualität
3
Relationship marketing
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Success factor
3
Advertising
2
Business network
2
Competition
2
Dauerhafte Konsumgüter
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Diffusion of innovations
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Arunachalam S
1
Avagyan, Vardan
1
Camacho, Nuno
1
Cui, Anna Shaojie
1
Foucart, Renaud
1
Gupta, Shaphali
1
Haenlein, Michael
1
Hildesheim, Andreas
1
Homburg, Christian
1
Kim, Minki
1
Kim, Wonjoon
1
Kuester, Sabine
1
Miceli, Gaetano
1
Mukherjee, Prithwiraj
1
Müller, Sebastian
1
Nishikawa, Hidehiko
1
Ogawa, Susumu
1
Raimondo, Maria Antonietta
1
Schreier, Martin
1
Scopelliti, Irene
1
Stremersch, Stefan
1
Talke, Katrin
1
Van der Stede, Wim A.
1
Varadarajan, Rajan
1
Wan, Cheng
1
Wang, Shidong
1
Welden, Roman B.
1
Wieringa, Jaap E.
1
Wu, Fang
1
Zhang, Haisu
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International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
International journal of innovation management
103
Journal of business research : JBR
96
IEEE transactions on engineering management : EM
80
Industrial marketing management : the international journal for industrial and high-tech firms
74
Technovation : the international journal of technological innovation, entrepreneurship and technology management
74
Technological forecasting & social change : an international journal
63
The journal of product innovation management : an international publication of the Product Development & Management Association
56
Research policy : policy, management and economic studies of science, technology and innovation
54
International journal of product development : IJPD
49
International journal of innovation and technology management
48
SpringerLink / Bücher
44
International journal of technology management : IJTM
42
International journal of production economics
39
Journal of engineering and technology management : JET-M
39
Research technology management : RTM
39
Technology analysis & strategic management
34
Journal of open innovation : technology, market, and complexity
32
European journal of innovation management
28
The journal of business & industrial marketing
27
International journal of production research
25
International journal of business innovation and research
24
Management science : journal of the Institute for Operations Research and the Management Sciences
22
R & D management
22
International journal of technology marketing : IJTMkt
20
Innovation: organization & management : IOM
19
Creativity and innovation management
18
International journal of innovation management : IJIM
18
Working paper / Technologie- und Innovationsmanagement, Technische Universität Hamburg-Harburg
18
European journal of innovation management : EJIM
17
International journal of operations & production management : IJOPM ; the official journal of the European Operations Management Association, EUROMA
17
California management review
15
Organization science : a journal of the Institute for Operations Research and the Management Sciences ; bridging disciplines to advance knowledge of organizations
15
Strategic management journal
15
Cogent business & management
14
Faculty & research / Insead : working paper series
14
International journal of entrepreneurship and innovation management
13
International journal of project management : the journal of The International Project Management Association
12
Production and operations management : an international journal of the Production and Operations Management Society
12
Research-technology management
12
Springer eBook Collection
12
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ECONIS (ZBW)
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1
Digital product innovations for the greater good and digital marketing innovations in communications and channels : evolution, emerging issues, and future research directions
Varadarajan, Rajan
;
Welden, Roman B.
;
Arunachalam S
; …
- In:
International journal of research in marketing : IJRM ; …
39
(
2022
)
2
,
pp. 482-501
Persistent link: https://www.econbiz.de/10013271767
Saved in:
2
Financial projections in innovation selection : the role of scenario presentation, expertise, and risk
Avagyan, Vardan
;
Camacho, Nuno
;
Van der Stede, Wim A.
; …
- In:
International journal of research in marketing : IJRM ; …
39
(
2022
)
3
,
pp. 907-926
Persistent link: https://www.econbiz.de/10013399661
Saved in:
3
Insight versus effort : communicating the creative process leading to new products
Miceli, Gaetano
;
Scopelliti, Irene
;
Raimondo, Maria …
- In:
International journal of research in marketing : IJRM ; …
37
(
2020
)
3
,
pp. 602-620
Persistent link: https://www.econbiz.de/10012494706
Saved in:
4
Balancing market exploration and market exploitation in product innovation : a contingency perspective
Zhang, Haisu
;
Wu, Fang
;
Cui, Anna Shaojie
- In:
International journal of research in marketing : IJRM ; …
32
(
2015
)
3
,
pp. 297-308
Persistent link: https://www.econbiz.de/10011398550
Saved in:
5
How chilling are network externalities? : the role of network structure
Mukherjee, Prithwiraj
- In:
International journal of research in marketing : IJRM ; …
31
(
2014
)
4
,
pp. 452-456
Persistent link: https://www.econbiz.de/10011281398
Saved in:
6
Innovations and technological comebacks
Foucart, Renaud
;
Wan, Cheng
;
Wang, Shidong
- In:
International journal of research in marketing : IJRM ; …
35
(
2018
)
1
,
pp. 1-14
Persistent link: https://www.econbiz.de/10011816951
Saved in:
7
A matter of perspective : design newness and its performance effects
Talke, Katrin
;
Müller, Sebastian
;
Wieringa, Jaap E.
- In:
International journal of research in marketing : IJRM ; …
34
(
2017
)
2
,
pp. 399-413
Persistent link: https://www.econbiz.de/10011734873
Saved in:
8
The catbird seat of the sales force : how sales force integration leads to new product success
Kuester, Sabine
;
Homburg, Christian
;
Hildesheim, Andreas
- In:
International journal of research in marketing : IJRM ; …
34
(
2017
)
2
,
pp. 462-479
Persistent link: https://www.econbiz.de/10011734893
Saved in:
9
Reference quality-based competitive market structure for innovation driven markets
Kim, Wonjoon
;
Kim, Minki
- In:
International journal of research in marketing : IJRM ; …
32
(
2015
)
3
,
pp. 284-296
Persistent link: https://www.econbiz.de/10011398545
Saved in:
10
User-generated versus designer-generated products : a performance assessment at Muji
Nishikawa, Hidehiko
;
Schreier, Martin
;
Ogawa, Susumu
- In:
International journal of research in marketing : IJRM ; …
30
(
2013
)
2
,
pp. 160-167
Persistent link: https://www.econbiz.de/10009746286
Saved in:
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