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~person:"Henseler, Jörg"
~person:"Wirtz, Bernd W."
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Search: subject:"structural equation modeling"
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Structural equation model
16
Strukturgleichungsmodell
16
Structural equation modeling
12
Internet marketing
6
Online-Marketing
6
Estimation theory
5
Kleinste-Quadrate-Methode
5
Least squares method
5
Partial least squares
5
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structural equation modeling
4
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Henseler, Jörg
Wirtz, Bernd W.
Ringle, Christian M.
33
Sarstedt, Marko
31
Hair, Joseph F.
18
Assaker, Guy
8
Göttel, Vincent
6
Hazen, Benjamin T.
6
Hwang, Heungsun
6
Kock, Ned
6
Persada, Satria Fadil
6
Prasetyo, Yogi Tri
6
Prybutok, Victor
6
Weißenberger, Barbara E.
6
Bunno, Teruyuki
5
Calantone, Roger J.
5
Chatzoudes, Dimitrios
5
Cho, Gyeongcheol
5
Fatima, Johra Kayeser
5
Gautam, Vikas
5
Hallak, Rob
5
Idota, Hiroki
5
Miller, Jason W.
5
Peng, Xianghui
5
Radomir, Lăcrămioara
5
Shinohara, Sobee
5
Swoboda, Bernhard
5
Ueki, Yasushi
5
Ahmad, Ayyaz
4
Azam, Afshan
4
Cho, Young Sik
4
Cleveland, Mark
4
Dell' Anno, Roberto
4
Fiaz, Muhammad
4
Han, Heesup
4
Ikram, Amir
4
Kok, Gerjo
4
Kopplin, Cristopher Siegfried
4
Lo, Siu Hing
4
Mahmood, Asif
4
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Journal of electronic commerce research : JECR
4
Journal of business research : JBR
2
European journal of marketing
1
Journal of advertising : official publication of the American Academy of Advertising
1
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
1
Journal of management & governance
1
Journal of nonprofit & public sector marketing
1
Journal of the Academy of Marketing Science
1
Management information systems : mis quarterly
1
Management research review
1
Organizational research methods : ORM
1
Public performance & management review
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Review of managerial science
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Technological forecasting & social change : an international journal
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ECONIS (ZBW)
19
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1
The choice of
structural
equation
modeling
technique matters : a commentary on Dash and Paul (2021)
Schuberth, Florian
;
Hubona, Geoffrey
;
Roemer, Ellen
; …
- In:
Technological forecasting & social change : an …
194
(
2023
),
pp. 1-11
Persistent link: https://www.econbiz.de/10014475925
Saved in:
2
Partial least squares as a tool for scientific inquiry : comments on Cadogan and Lee
Henseler, Jörg
;
Schuberth, Florian
- In:
European journal of marketing
57
(
2023
)
6
,
pp. 1737-1757
Persistent link: https://www.econbiz.de/10014342106
Saved in:
3
An empirical analysis of location-based mobile advertising : determinants, success factors, and moderating effects
Kurtz, Oliver Tuna
;
Wirtz, Bernd W.
;
Langer, Paul F.
- In:
Journal of interactive marketing : a quarterly …
54
(
2021
),
pp. 69-85
Persistent link: https://www.econbiz.de/10012592158
Saved in:
4
Public social media services : a citizen's perspective
Wirtz, Bernd W.
;
Langer, Paul F.
;
Göttel, Vincent
; …
- In:
Public performance & management review
43
(
2020
)
6
,
pp. 1342-1358
Persistent link: https://www.econbiz.de/10012414903
Saved in:
5
Using confirmatory composite analysis to assess emergent variables in business research
Henseler, Jörg
;
Schuberth, Florian
- In:
Journal of business research : JBR
120
(
2020
),
pp. 147-156
Persistent link: https://www.econbiz.de/10012417110
Saved in:
6
Determinants of online review credibility and its impact on consumers' purchase intention
Thomas, Marc-Julian
;
Wirtz, Bernd W.
;
Weyerer, Jan C.
- In:
Journal of electronic commerce research : JECR
20
(
2019
)
1
,
pp. 1-20
Persistent link: https://www.econbiz.de/10012156386
Saved in:
7
Rational and emotional factors of customer satisfaction and brand loyalty in a business-to-business setting
Elsäßer, Marc
;
Wirtz, Bernd W.
- In:
The journal of business & industrial marketing
32
(
2017
)
1
,
pp. 139-153
Persistent link: https://www.econbiz.de/10011609381
Saved in:
8
Corporate social responsibility : the organizational view
Mory, Linda
;
Wirtz, Bernd W.
;
Göttel, Vincent
- In:
Journal of management & governance
21
(
2017
)
1
,
pp. 145-179
Persistent link: https://www.econbiz.de/10011658251
Saved in:
9
Bridging design and behavioral research with variance-based
structural
equation
modeling
Henseler, Jörg
- In:
Journal of advertising : official publication of the …
46
(
2017
)
1
,
pp. 178-192
Persistent link: https://www.econbiz.de/10011686519
Saved in:
10
Social networks : usage intensity and effects on personalized advertising
Wirtz, Bernd W.
;
Göttel, Vincent
;
Daiser, Peter
- In:
Journal of electronic commerce research : JECR
18
(
2017
)
2
,
pp. 103-123
Persistent link: https://www.econbiz.de/10011669615
Saved in:
1
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