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~person:"Fatima, Johra Kayeser"
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Search: subject:"structural equation modeling"
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Fatima, Johra Kayeser
Wirtz, Bernd W.
Ringle, Christian M.
33
Sarstedt, Marko
31
Hair, Joseph F.
18
Assaker, Guy
8
Henseler, Jörg
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Journal of electronic commerce research : JECR
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International journal of quality & reliability management
1
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
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1
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ECONIS (ZBW)
16
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1
An empirical analysis of location-based mobile advertising : determinants, success factors, and moderating effects
Kurtz, Oliver Tuna
;
Wirtz, Bernd W.
;
Langer, Paul F.
- In:
Journal of interactive marketing : a quarterly …
54
(
2021
),
pp. 69-85
Persistent link: https://www.econbiz.de/10012592158
Saved in:
2
Public social media services : a citizen's perspective
Wirtz, Bernd W.
;
Langer, Paul F.
;
Göttel, Vincent
; …
- In:
Public performance & management review
43
(
2020
)
6
,
pp. 1342-1358
Persistent link: https://www.econbiz.de/10012414903
Saved in:
3
Synchronizing relational benefits with customer commitment profiles
Fatima, Johra Kayeser
;
Di Mascio, Rita
- In:
Journal of strategic marketing
28
(
2020
)
4
,
pp. 366-378
Persistent link: https://www.econbiz.de/10012313907
Saved in:
4
Determinants of online review credibility and its impact on consumers' purchase intention
Thomas, Marc-Julian
;
Wirtz, Bernd W.
;
Weyerer, Jan C.
- In:
Journal of electronic commerce research : JECR
20
(
2019
)
1
,
pp. 1-20
Persistent link: https://www.econbiz.de/10012156386
Saved in:
5
Reversing the dependency-trust relationship in B2C services
Fatima, Johra Kayeser
;
Di Mascio, Rita
- In:
Journal of retailing and consumer services
41
(
2018
),
pp. 1-10
Persistent link: https://www.econbiz.de/10011808444
Saved in:
6
Impact of relational benefits on trust in the Asian context : alternative model testing with satisfaction as a mediator and relationship age as a moderator
Fatima, Johra Kayeser
;
Di Mascio, Rita
;
Johns, Raechel
- In:
Psychology & marketing
35
(
2018
)
6
,
pp. 443-453
Persistent link: https://www.econbiz.de/10011970142
Saved in:
7
Rational and emotional factors of customer satisfaction and brand loyalty in a business-to-business setting
Elsäßer, Marc
;
Wirtz, Bernd W.
- In:
The journal of business & industrial marketing
32
(
2017
)
1
,
pp. 139-153
Persistent link: https://www.econbiz.de/10011609381
Saved in:
8
Corporate social responsibility : the organizational view
Mory, Linda
;
Wirtz, Bernd W.
;
Göttel, Vincent
- In:
Journal of management & governance
21
(
2017
)
1
,
pp. 145-179
Persistent link: https://www.econbiz.de/10011658251
Saved in:
9
Ecotourism participation intention in Australia : mediating influence of social interactions
Fatima, Johra Kayeser
;
Khan, Habib Zaman
;
Halabi, Abdel K.
- In:
Tourism analysis : an interdisciplinary tourism & …
22
(
2017
)
1
,
pp. 85-91
Persistent link: https://www.econbiz.de/10011686910
Saved in:
10
Social networks : usage intensity and effects on personalized advertising
Wirtz, Bernd W.
;
Göttel, Vincent
;
Daiser, Peter
- In:
Journal of electronic commerce research : JECR
18
(
2017
)
2
,
pp. 103-123
Persistent link: https://www.econbiz.de/10011669615
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